Here is how Project Payday works in a nutshell.
Let’s cut a deal. You go sign on to receive a free bottle of the most recent miracle drug. It is a $49.95 value but you’ll only need to pay a $4.95 delivery fee. Then send me your receipt and I could pay you $20 for your effort and time along with a reminder you should go up and instantly cancel the automatic monthly shipment you may or may not have realized you were signing up for.
Not a bad deal, right? You pay $5 and earn a $15 profit. And the referring affiliate also earns a great return as the miracle drug company paid them a solid $40 commission to get a new sale. Just about an everyone wins scenario. Or is it?
Is Project Payday Moral?
Project Payday is an online course designed to teach you how to make a percentage promoting various CPA or “cost per action” offers employing a highly debatable incentivized approach like the deal just suggested.
Not familiar with CPA offers? These are usually free or extremely cheap trial offers built to get a company’s product, service or business ventures into the hand of a new client in the hope of gaining extra a sales later .
Have you seen any advertising banners that offer you iPods, Cash, or Portables just to complete a survey? Those are called “Incentivized Freebie Internet sites” or IFWs and are the heart of Project Payday scam model.
These companies actually will give you the freebie after completing a survey or a certain number of affiliate offers, but there is a catch. Before you qualify to get the item in question you need to either give up your private information, complete a minimum number of trial offers, consent to a once a month auto cargo, or maybe hire 6 of your family and friends to finish the same offer.
Of course, if you actually are interested in the product or service – then that’s a different situation altogether. But if an affiliate marketer comes in and basically bribes you to complete the offer and then advises you to right away cancel any farther commitment, the company gets cheated.
This might be a win for you and the referring affiliate , but the company loses big time because they paid a commission for what actually amounts to a fake customer who truly had no real interest in the service being offered. So the solution to the question : “Is project pay day ethical?” is pretty clear. It depends completely on which side of the fence you sit and your own sense of wrong and right.
That having been said, there plenty of folk making six-figure even seven-figure incomes working part-time from home promoting CPA offers. The difference is they push the offers in such a way as to attraction people that are sincerely curious about at least trying the product. It is a proven model and it works well when you master the art and science of promoting.